Tribune Company today announced the appointment of Don Meek as president/national media sales for interactive and publishing. Effective immediately, Meek will be responsible for leading all national and cross-platform sales for the company’s interactive and publishing divisions, as well as overseeing Tribune Media Net, Tribune 365, and sales development.
Meek has served as president of integrated media for The Los Angeles Times since mid-2008, responsible for developing integrated multimedia programs across all Tribune properties in southern California, including The Times, KTLA-TV, Hoy, Metromix, and Times Community News, and working with the various sales teams to get them sold.
“Not only is Don tremendously talented and experienced, he understands sales and marketing and is focused intently on meeting the needs of our advertisers,” said Ed Wilson, Tribune’s chief revenue officer and president of Tribune Broadcasting. “He’s done a phenomenal job delivering results for advertisers across our southern California media group, including The Times and KTLA, and has figured out how to capitalize on the broad reach of Tribune’s multimedia resources.”
Meek has a wealth of experience in sales and marketing (VP at Sony Pictures Entertainment and SVP at iFilm Corp), digital media (most recently a principal at Engine where he worked with Jacked, Name Media, Passenger and Imperium), events (president of the Gravity Games and event group VP at Fox Sports Net where he developed and managed the US Open of Surfing, among many other properties), print publications (President of the Action Sports Group/Surfer, Surfing, Snowboarder, Skateboarder, Powder, Canoe & Kayak, Climbing, and Bike magazines), and broadcast sales (KCBS and KCAL). He has an understanding of it all — and most importantly, how it all fits together.
“My goal is to ensure that Tribune is the leader in providing true marketing solutions to our customers,” Meek said. “We will offer clients programs that integrate print, targeted media, direct response, TV, digital, mobile, and event products so they can engage the largest number of consumers — or selectively targeted audiences — across multiple platforms as their marketing objectives demand.”
Meek’s appointment has the strong support of Tribune’s publishers.
“Don’s leadership and customer focus will take us to the next level in delivering innovative solutions for clients,” said Chicago Tribune publisher Tony Hunter. “We are thrilled to have him represent Chicago Tribune Media Group.”
Bob Gremillion, executive vice president/Tribune Publishing said, “Ed and Don have crafted a long-overdue new vision and approach that will benefit our advertisers and our businesses.”